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Welcome to the Bait Shop

redfish in the marsh

Meet the Hoodwink

The bait that changed the game for Southern Salt. Built like a fluke but designed for more action, more control, and more fish. Whether you're skipping docks or twitching grasslines, the Hoodwink tracks straight, swims true, and gets crushed.

Cajun Pepper

Cajun Pepper

Haymaker

Haymaker

Midnight Reaper

Midnight Reaper

Smooth Criminal

Smooth Criminal

Ultra Violent

Ultra Violent

Dark Knight

Dark Knight

Nuke Juice

Nuke Juice

Neon Ninja

Neon Ninja

Swamp gold

Swamp gold

White Minnow of Death

White Minnow of Death

Glow Bone

Glow Bone

Green Goblin

Green Goblin

Payload

Payload

Silent Assassin

Silent Assassin

Flounder on the Hoodwink

Rusty Wayne Staggs - "This bait flat out works!  I had been struggling to catch flounder this year using regular gulp. I bought some of the Hoodwink and the first trip out landed a stud 18.5 inch flounder!  They don’t just work on flounder…..they catch anything that swims.  I have caught multiple species using the amazing baits."

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